My friend, Deanna, just launched her own line of stationery called Cake & Flower Paper. It is so adorable! She hosted an event and her first pop-up shop at The Land of Nod in Oak Brook a few weeks back. The kids at the event painted their own personalized watercolor cards for grandparents day, while their parents shopped Dee's new cards and notepads.
I'm such a list maker, so I am all over her new notepads!! And I can't wait to send this sweet card. Check out her online shop and sign-up for her newsletter for info on her upcoming pop-up at Moveable Feast and her new holiday collection (coming November...featuring holiday cards and festive paper goods).
Deanna is an artist through and through. I've known her forever and I still remember her cutting out inspiration from magazines in junior high and creating little illustrations. It is so exciting to see her vision come to life!
A little Q&A:
Tell us about the start of Cake & Flower Paper
I've always been a dreamer and entrepreneurial thinker. Sometimes I have crazy ideas! My degree is in graphic design and recently I have been looking for a new direction to take my work. The idea of Cake & Flower Paper came to me one night when I was looking at my sketches, and I thought "these designs would work well on paper goods." I came up with a simple, realistic plan to do that. Now I'm focusing on adding holiday items, pop-up shop events, and slowly growing my brand.
How do you make time to create your art?
I learned how important it is (as a mom) to make time for yourself and do something creative (yes, it is possible!) It's a great way to relax and give you time to breathe. So if you make time with the kids to paint together - it's a great way to spend an afternoon.
I setup my home studio because I needed a space of my own. There's a bookcase with toys, so they kids can come in and play while I'm working. When I have a moment during the day I'll do 20 minute sketches or paintings. And after the kids go to bed, I'll paint.
What inspired you to start a stationery collection?
It all started with a trip to the art store this past Spring. I wanted to try watercolors, and I quickly fell in love. It was so refreshing to step away from the screen and try a new medium. I started posting images of my paintings on Instagram and thinking about my feed as a mini gallery. Stationery seemed like a fun direction to take it.
What inspires you in your daily life?
I've always collected beautiful paper and stationery. Lately I'm into vintage plates with floral patterns. I look up to several talented makers and artists. A couple of my favorites are Emma Block (UK based illustrator) and Apartment on Belmont (Seattle based). Instagram has been a great tool for inspiration and connecting, so I've been improving my photography skills. Above my desk there's a bulletin board where I pin pretty finds. And next to it a vintage floral print I found at a garage sale.
What do you love about The Land of Nod and what are some of your favorite
products right now?
The Land of Nod is one of my favorite brands because of the imaginative and creative products. I love to walk around the shop and gather inspiration, it's so cheerful. And because they are so supportive of local artists! Here are some of my favorite products:
1. Rabbit Camera Art Print - I love photography. It's such a great way to be creative and it's fun for grown-ups and kids
2. Floral Garland - this fun playful garland would add an element of fun to any room
3. Bouquet Pillow - flowers for days ... I want this for my living room
4. Watercolor Paint - paint a little masterpiece
5. Street Vendor Cart - for those cute little entrepreneurs
6. Julia, Child - the illustrations are charming and I love the message of enjoying the little things in life
7. Suitcases - I used these in my pop-up shop and adore the colors and vintage style
Any advice you'd like to share?
I would encourage everyone to try a new project or creative hobby. You may be truly surprised with the results. And don't think "I'm not creative," we all have a creative side.
Thank you so much Caroline for featuring me, I am so honored. And thank you for being so supportive at my pop-up event!
Be sure to take a look at Deanna's lovely Instagram feed!